Gen Z is rewriting the handbook on savings and investments
Gen Z is rewriting the handbook on savings and investments
For decades, most people who were able to save and invest left the details to their financial advisor. The more dedicated might have read the annual report detailing how their investments were doing or request that a greater allocation of their monthly savings go to a top-performing fund, but that was about it. Today, that’s…
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Porky polls: How to dissuade customers from lying in surveys
There aren’t many studies examining how frequently people lie. It is lunacy to assume that respondents will truthfully answer questions about how truthful they are. Neither is it socially desirable to brand yourself a liar – even in an anonymous questionnaire. Nevertheless, a report published some years ago by ORB…
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Inspirational Female Founder Spotlight: Rachel Irvine
Rachel Irvine is the founder of Irvine Partners, an integrated marketing agency with offices in London, Cape Town, Johannesburg, Lagos, Nairobi, and Accra. She is also a board member of Entrepreneurs Organisation London, where she serves as the External Engagement Chair. EO is a global network of 14,000+ entrepreneurs, all of whom…
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Why it’s critical for start ups to have the right partners
Before you set out to form a partnership, establish exactly what you’d like to get out of it. Is it to find a different route to market, provide new services or products, expand into other territories, or gain exposure to a new client demographic? Forming relationships with other companies…
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Data is only gold if you know how to use it
One of a company’s most important assets is its data. Its primary function is to determine how well your business is doing, and it may also be used to indicate areas that require additional attention. However, is data utilisation truly that straightforward? Acquiring the data is the easy part; but,…
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What industries need to know about the new customer
The human race has survived a pandemic that spread fear and uncertainty throughout the world and our way of life has been severely impacted. Through this, a new customer has been born, and industries need to adapt to them. Businesses must recognise that today’s customer is considerably different from the…
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How To Solve The Energy Crisis? Citizens Are Key
Except it hasn’t been like that. Not even a little. The UK is in the midst of its “weakest decade for pay growth since the 1930s”, according to a report by the Resolution Foundation, a think tank. Meanwhile, the cost of living in the UK is at its highest since September 2011,…
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